We can help your business to grow.
Irish Angler is the top selling angling magazine in Ireland, covering the whole island. (Source: EM News Distribution). If you want to reach the Irish market then it is the only vehicle that allows you to target it specifically. Irish Angler offers a range of opportunities for advertisers. The key to the success of any advertising campaign is getting the right blend of advertising and editorial support. We believe we can achieve this for our advertisers.
Key features for those selling tackle, boats, engines and other products are:
This four-page monthly feature showcases new products – 12-16 per month – with a photograph and a brief description and contact details. This is free of charge.
A member of our team or one of our specialist contributors puts the product through an extended test and writes it up. This is normally one page devoted exclusively to that product. This is free of charge.
One of our contributors uses the product over an extended period of time and mentions it in their articles. This is a very effective form of promotion, coupled with an advertising campaign to promote awareness. The only cost involved is the cost of the product.
From time to time we can offer packages such as rod and reel deals or other tackle packages to readers at attractive prices. This promotes your brand(s) as well as providing opportunities to move items such as ends of line or last season’s stock. We are also always keen to discuss subscription offers and cover mounted gifts.
Key features for those selling a service such as accommodation, guiding, fisheries and so on are:
There may be an event that you are running with, a special offer, or additional service, which you have introduced that we can bring to the attention of our readers. We can also post this on our Facebook page, web site and Twitter account.
There are various opportunities to obtain additional coverage via articles that are centred on you business, for example A Day On The Water, where we spend a day fishing with a well know guide or angler, or Fishery Focus, where we take an in-depth look at a particular fishery.
We are keen to discuss reader offers such as combined fishing/accommodation/guiding packages or special events hosted by a service provider for Irish Angler readers. We offer a full ad design service and can put together effective ads based on our extensive experience of the market.
In addition to the print edition, Irish Angler is also available on line in the Apple Newsstand and Google Store, making it accessible to a global audience. We can add hyperlinks to your ads in the on line edition which will allow readers to go directly to your web site, or to email or telephone you. You can thus measure the activity directly and benefit from a wider audience than just the Irish market. This is particularly of interest to retailers with an on line presence and to accommodation and guiding providers who are targeting overseas angling visitors.
The majority of our advertisers have been with the magazine for a long time, proving that advertising with us works. We offer competitive pricing and editorial support.